Free Capital Equipment Product Management Articles

How to Prevent a Deadly Inflection

You’ve developed the products and the ability to serve your customers well. You’ve got the competition sorted out too. You know where they are strong, where they are weak, and what to do about it. Your reward has been a growing profitable business that has attracted...

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How to Ace Your First 100 Days

Congratulations! You're the new General Manager. The CEO decided for you out of a dozen capable candidates. You're just itching to demonstrate just what a brilliant decision that was. The voice in your head is screaming “Let's go fix something!” Not so fast, hot-shot....

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Why Program Managers Fail

Planning, budgeting, scheduling, status checking, action item tracking. Is this how you view your job as a product development program manager? If it is, you’re missing a big part of your job, and you could be on a path to failure. You have a much more important role....

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Is Competitive Advantage Sustainable?

A capital equipment company possesses a competitive advantage when it has valuable products that cannot be duplicated by its competitors. You’ve probably experienced moments of competitive advantage only to have it swept away by a copy-cat, new innovation, or change...

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Who Owns Growth?

Typically, three situations lead to a call-to-arms to develop new growth options.  They are: You're in an attractive market, but your position could be stronger. Your current markets are not going to satisfy your growth appetite no matter how strong your position is....

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